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Global Roll-out

Description_
With the re-launch of the Mulberry brand, identity and vision under the creative direction of Johnny Coca, a new visual impact introducing the look and feel to the store experience was required. The challenge of marrying the existing store design with the new vision was met with a series of closed window installations focusing initially on 6 key stores, including London flagship New Bond Street, Spring Street in New York, Amsterdam and Paris, with an extended global roll-out expected over the coming months.